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April 11, 2016 – Are You Getting LinkedIn to Business?

The grown-up social network has now entered its teenage years and professionals are finding it an invaluable resource for building reputations, discovering resources, enhancing relationships, generating referrals and attracting recruiters and job offers.  Join us on Monday, April 11th when Robin Colner, who frequently lectures about “How to Use Social Media for Personal Branding and Career Advancement” and “How Businesses and Professionals Use Social Media to Generate Leads and Sales” will review the latest techniques to optimize your LinkedIn profiles, expand your networks, locate strategic partners and develop prospect lists.

Colner is the founder and CEO of DigiStar Media, a digital and social media marketing agency dedicated to helping businesses and professionals drive traffic to their websites, improve their online brands and reputations, acquire customers and attract sales leads using social media, content management, email and mobile marketing techniques. She has more than 20 years of technology product development and direct and online marketing experience working for leading advertising agencies such as McCann Erickson and Fortune 100 corporations including Citigroup and American Express. She is also the Academic Director of Fordham University’s Digital and Social Media Professional Certificate Program as well as the instructor for the social media classes. In addition, she teaches social media classes in Fordham’s Gabelli School of Business and its Professional Studies in New Media Department.

Attendees who already have LinkedIn profiles are encouraged to print out a copy of their profile and bring it to the event.

*This event is only open to members in good standing. Guests may attend for a $15 fee, which must be paid in advance.

When: Mon., April 11th, 6 p.m. - 8 p.m.
Where: The Perfect Pint, 123 West 45th Street (between 6th/Broadway) *There is an elevator at this location for anyone unable to make it up the stairs. If you need to use the elevator, inform the hostess -but only do so if you really need it.
RSVP: contact@nyfwa.org